Or at least it should be:
It is interesting to note that Publishers Weekly, a journal of traditional publishers, now feels compelled to handle independent publishing as a serious segment of the publishing industry.
But that doesn't mean that everyone (or even a majority of indie/self-published writers) are making serious money.
To make money writing (regardless of how your work reaches the marketplace) will require some business sense.
“Prior to self-publishing, Leveritt did a lot of research, consulting online resources, weighing her options, and reading extensively about other authors’ experiences.”
That is the attitude of someone who is a businessperson/artist, not only an artist.
Meanwhile, the “self-publishing boom” is creating new business models for those who aren’t writers, but valuable elements of the writer’s “supply chain”: